National Canola Marketing Program

Millions get to know Canadian Canola

The canola grower organizations’ National Canola Marketing Program launched Hello Canola a year ago. In an omnibus survey of Canadians, powered by Leger, nine per cent of respondents said they recalled one or more aspects of the campaign. FHR, the agency guiding the campaign, calls that a win.

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National Canola Marketing Program

De-bunking myths and educating audiences

Hello Canola has partnered with four strong Canadian voices – Emma Choo, Devan Rajkumar, Abbey Sharp and Darryl Wiebe – who can amplify the “canola love” message.

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Agronomy Insights

Canola agronomy for the Brown soil zone

The Brown soil zone has lower canola acres and lower canola yields than other regions of the Prairies. This article describes agronomy practices that could improve results for canola in this large area.

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Feature

$17 million for 17 research projects

With $9 million from the federal government’s Sustainable Canadian Agricultural Partnership and another $8 million from grower organizations and industry, the next round of Canola AgriScience Cluster research will help strengthen Canada’s canola sector.

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