National Canola Marketing Program
De-bunking myths and educating audiences
March 2024—
Hello Canola has partnered with four strong Canadian voices – Emma Choo, Devan Rajkumar, Abbey Sharp and Darryl Wiebe – who can amplify the “canola love” message.
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National Canola Marketing Program
Turning up the sweet love for canola
January 2024—
Canadians’ love of home-grown maple syrup inspired Hello Canola to tap that same tree, looking at ways to promote canola through its Canadian-ness, warm community and extreme usefulness.
National Canola Marketing Program
Canola, personified
November 2023—
Canadian Canola, in human form, connects with Canadians in a warm, approachable fashion, sharing interesting facts about canola’s versatility and value to the Canadian economy.
National Canola Marketing Program
Say hello to “Canadian Canola”
September 2023—
Provincial canola grower organizations fulfill their mandate to promote canola within Canada with a new National Canola Marketing Program centred around the loveable, everyday character, “Canadian Canola.”