Business Management

Marketing strategy starts here

November 2016—

Futures can be high or low and basis can be wide or narrow. That means the market is always in one of four situations – high futures, wide basis being one example. Here are marketing approaches for each situation.

Business Management

Set standards, improve results

September 2016—

When you clearly describe standard operating procedures (SOPs) for each major practice and piece of machinery on the farm, it helps bring consistency to performance — no matter who is doing the work.