Ultimate Canola Challenge (UCC) tests various techniques and products to identify the best management strategies for canola growers. In 2015, UCC added an objective to help growers run their own on-farm trials.

The Canola Council of Canada’s Keep It Coming strategic plan targets an average yield of 52 bu./ac. across the Prairies by 2025. This is an 18 bu./ac. increase over the average yield at the time the plan launched. Of that, 10 bu./ac. will come as a result of agronomic improvement through the four categories outlined in this magazine. The other 8 bu./ac. will come from genetics. This article summarizes the seed industry’s perspective on their target and how it could be achieved.